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<\/figure>\n\n\n\nThe term \"intentonomy,\" coined long ago by a senior executive at Meta, perfectly illustrates this trend. Intent, our not-yet-formulated desire, becomes the new currency in the digital marketplace. A market where we, the users, are both the product and the consumer.<\/p>\n\n\n\n
However, this vision of the future makes me deeply uncomfortable. The idea that an external entity, however sophisticated, can predict and, to some extent, manipulate my desires is disturbing to me. Where is free will in a world where our intentions are anticipated and commercially exploited?<\/p>\n\n\n\n
Beyond the commercial implications, the intention economy raises serious ethical and privacy questions. Who controls this data? How is it used? What guarantees exist to avoid manipulation and algorithmic bias? The possibility that this information falls into the wrong hands, or is used for unintended purposes, is a scenario that we cannot ignore.<\/p>\n\n\n\n
The concentration of power in the hands of big tech companies, which control the data and the algorithms, is another worrying aspect. These companies, with their ability to predict and model human behavior, acquire disproportionate power over our decisions. A power that, if not properly regulated, can have unforeseeable consequences for society.<\/p>\n\n\n\n
The intention economy is an emerging reality, but its transformative potential is undeniable. It is essential that, as a society, we reflect on its implications and set the necessary limits to ensure that AI is used ethically and responsibly, protecting our privacy and our right to decide freely.<\/p>\n\n\n\n
Otherwise, we risk becoming mere passive consumers, our intentions mapped and monetized by opaque algorithms that escape our control. The future of our autonomy and our individual freedom is at stake.<\/p>\n\n\n\n
Will anyone put limits on this? Allow me to doubt it.<\/p>\n\n\n\n
<\/p>","protected":false},"excerpt":{"rendered":"
Views: 0 Cada vez es m\u00e1s frecuente encontrar art\u00edculos que hablan del potencial de la Inteligencia Artificial para predecir nuestras intenciones, incluso antes de que nosotros mismos seamos conscientes de ellas. Este concepto, denominado \u00abeconom\u00eda de la intenci\u00f3n\u00bb o \u00abintention economy\u00bb, plantea un futuro donde nuestros deseos son un producto valioso, susceptible de ser anticipado […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","footnotes":""},"categories":[128,132,129,151,135],"tags":[],"class_list":["post-3508","post","type-post","status-publish","format-standard","hentry","category-artificial-intelligence","category-ethics","category-privacy","category-security","category-technology"],"yoast_head":"\n